Rug Care Guide

General Cleaning advice

 We recommend that you vacuum your rug using a suction only vacuum (do not use a vacuum cleaner with a spinning brush head) regularly to keep it clean and to help prevent the pile of the rug from flattening. Most light dirty marks can be cleaned with a damp cloth. Do not machine wash or dry clean your rug.


 Clean spills immediately. NEVER rub a spill. Blot liquids with a dry absorbent cloth or white paper towel. Some stains may be cleaned with a very mild clear detergent and lukewarm water or a good carpet shampoo. Avoid excessive moisture or wetting when cleaning the stain. Dry the rug on a flat surface. Avoid harsh chemicals as they may damage the rug. Do not machine wash or dry clean your rug. If a stain cannot be removed you should seek specialist cleaning advice.  We recommend Arcadia Rug Spa in Northwich (Tel 01606 882712, Email,

Pile Shedding (Fluff)

 It is completely normal for ALL wool rugs to shed some fibres, this is a natural characteristic of wool as a material. Pile shedding is also normal in Pile shedding is usually most noticeable in the first several months of use and can lessen over time but will not stop completely. Pile shedding does not affect the life of a rug. We recommend regular vacuuming to remove any excess fibres.

Sprouting (Long Threads)

 Some rugs are prone to what is known in the rug & carpet industry as sprouting or pilling. This is where some strands/threads of the pile will appear that are longer than the rest of the pile. When this occurs all you need to do it trim any longer strands with a pair of sharp scissors. It is important that you do not try to pull these long threads as this can damage the rug.

Marks or Creases

 You may notice that when you first unroll your new rug there are lines or creases running across the width of it. These line/crease marks are completely normal and are just pressure marks caused by the rug being rolled up whilst in transit. They are not permanent and will gradually fade with normal use and regular vacuuming.

Some rugs are susceptible to ‘Pile Shading’. Pile Shading is a term in the rug & carpet industry that refers to marks caused by certain areas of the pile running in a different direction, meaning that it reflects light differently. These marks will look either a bit lighter or a bit darker than the rest of the pile in the rug. If you brush your hand over the pile of some rugs and see the colour get slightly lighter or darker. The pile of the rug needs chance to settle over a period of a few weeks so it all runs in the same direction. Frequent vacuuming or brushing of the pile can help to speed this process up.

Getting your rug to lay flat

Our rugs are not stored rolled up for a long time as they are all made to order.  However when you unwrap the rug, if the rug won’t lie completely flat, it is not a fault with the rug; it is only temporary until the rug takes to its new shape being rolled out.

The more you use and walk over the rug the quicker it will flatten out. This can take anything from a few days to a few weeks depending on the type of rug you have purchased. You can sometimes speed this process up by rolling the rug in the opposite direction to the way it was rolled in its packaging (pile outwards) and leave it somewhere warm (such as near a radiator) for 24 hours.